CRM Bloggers Are People Also
An interesting article came up on CRM Buyer about how CRM Bloggers are actually people too. I have to agree. :-) Here's what it said.
Bloggers -- especially those whose traffic volumes can rival a minor newspaper's -- are getting used to the royal treatment. Consumer electronic vendors, hotels, auto manufacturers -- heck, even politicians -- are reaching out to the people who have made it their avocation to blog about them. Everywhere, it would seem, except in the CRM industry.
Vendors have typically
ignored the bloggers who cover the CRM space -- at least in the run-up
to a product release. That changed a few weeks ago, though, when Oracle (Nasdaq: ORCL) gave a group prebriefing to CRM bloggers about its On Demand version 15. The bloggers who attended should be commended for not breaking
Oracle's embargo. So far, it seems that none did. What they did do,
though, was talk about their amazement at being included in the first
round of briefings.
It was something that simply
never happened before -- at least, not to him, said Brent Leary,
cofounder and partner of CRM Essentials and author of Brent's CRM Blog. "They treated the bloggers almost like we were analysts," he told CRM Buyer. You can read the rest of the article here.
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There was an excellent article, and then comment discussion that followed, on this whole topic of blogging and authenticity. You might enjoy it. It was written by a ghost blogger, Lindsay Manfredi. So, obviously there's an angle, but worth the read. http://linzstar.com/just-for-the-record/
Posted by: The Simple CRM Guy | Dec 5, 2009 11:18:29 AM
Who are these CRM bloggers? (Seriously - I'm looking for a list of CRM bloggers)
Posted by: BleedingCustomers.com | Nov 10, 2009 2:16:53 PM
You know we are people too and it is about time we are listened to.
John
Posted by: John Prosek | Sep 17, 2009 6:27:12 PM
For a good CRM information check out:
http://sellsellsell.salesnexus.com/
Posted by: Cheryl | Jan 30, 2009 2:50:47 PM
That's right, we are people too.
Who cares if we just use a blog post to promote a personal tie with a specific CRM? I don't.
Posted by: DJ | Jan 2, 2009 11:00:10 AM
Hi,
In fact I was fetched to this site as I was searching for CRM. This article is good. For those who are beginners like me, I would also suggest another site:-
http://www.kanbal.com/index.php?/Internet-Technology/so-you-think-you-know-crm-software.html
Posted by: Rita | Dec 5, 2008 10:11:13 AM
I am not sure if he is complaining or if it's a good thing! From my perspective, the lavished on the CRM blog world, the better. I know that attention/gifts/inside info and other "perks" can corrupt the best of bloggers.
It may not be such a bad thing!
Mark
Posted by: Mark Antill | Dec 4, 2008 5:09:25 PM
This post caught my eye and I had to laugh. While I guess that I technically am a CRM blogger I'd be super surprised if anyone paid me any attention. It seems super hard to get anyone to read a CRM blog. Well other than the big ones!
Posted by: NetSuiteguy | Nov 19, 2008 8:24:41 PM
The way we've found to gain the CRM developer's attention is we deal with the real world use of the product from the sales department point of view. Our blog, The Management Curve, deals not with the technology as such, but with the impact--or lack thereof--of the technology on the sales function.
We've invited a group of sales management and tech consultants, researches and product developers to discuss why the product doesn't 'work' as intended, what must be done by developers and companies to gain the support of the sales team, and how the technology will or at least can change the sales function.
The blog goes beyond CRM to include SPM and SFA products and features both positive and negative views. Frankly, we've found more interest from the SPM and SFA developers than from CRM developers even though the primary issues of usability and performance are from the CRM side.
Posted by: Paul McCord | May 1, 2008 7:54:27 AM
The way we've found to gain the CRM developer's attention is we deal with the real world use of the product from the sales department point of view. Our blog, The Management Curve, deals not with the technology as such, but with the impact--or lack thereof--of the technology on the sales function.
We've invited a group of sales management and tech consultants, researches and product developers to discuss why the product doesn't 'work' as intended, what must be done by developers and companies to gain the support of the sales team, and how the technology will or at least can change the sales function.
The blog goes beyond CRM to include SPM and SFA products and features both positive and negative views. Frankly, we've found more interest from the SPM and SFA developers than from CRM developers even though the primary issues of usability and performance are from the CRM side.
Posted by: Paul McCord | May 1, 2008 7:53:37 AM
Your site is so nice, may i add you in my link? and do you mind to add me also?
http://crm-knowledge.blogspot.com/
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